AI Insights · Timothy · October 2023
Top 5 Virtual Fitness Programs in Brazil Q3 2023 Performance
Discover the performance trends of the top virtual fitness programs in Brazil for Q3 2023, including weekly downloads, revenue, and active users.
The third quarter of 2023 saw significant activity in the virtual fitness programs sector in Brazil. Here’s a closer look at the performance of the top 5 apps in this category, based on data from Sensor Tower.
Strava: Run, Bike, Hike experienced a steady increase in weekly revenue, peaking at approximately $66K in the week of September 4. Weekly downloads showed a notable rise, hitting around 69K in mid-September. Meanwhile, weekly active users maintained a robust presence, peaking at nearly 913K in early September.
For Queima Diária - Treino em Casa, weekly revenue fluctuated, reaching a high of about $21K in late July. Weekly downloads saw a moderate peak of around 7.6K in late July, while weekly active users hovered around 161K in early July, showing a slight decline towards the end of the quarter.
Home Fitness Coach: FitCoach showed a significant increase in weekly revenue towards the end of the quarter, peaking at approximately $11.6K in late September. Downloads were modest, starting from zero in early September and reaching around 2.9K in early September. Active users saw a decline from approximately 31K in late June to about 21K by the end of September.
Zwift: Ride and Run had a steady revenue stream, with a peak of about $11K in late September. However, downloads remained minimal, with a small peak of 18 in late September. Active users remained consistent, averaging around 75 throughout the quarter.
Lastly, Wikiloc Outdoor Navigation GPS saw a steady revenue stream, peaking at roughly $8.1K in late July. Downloads increased significantly, with a high of approximately 7.7K in early September. Active users also showed an upward trend, peaking at around 22K in mid-September.
For more detailed insights and trends, visit Sensor Tower.
